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Your Best Customers can Help you Bring in Business

September 8, 2016 By Alphonso Leave a Comment

meeting the customer

Leveraging Your Best Customers Your Best Customers are your most valuable assets – they’re worth their weight in Gold! How do you identify your best customers? Your Best Customers are 100% satisfied with your offerings. They are happy with the … [Read more...]

Filed Under: Marketing Thoughts and Tips, website design

Website Design, What does it Take?

April 17, 2016 By Alphonso Leave a Comment

creation of new product development and website design are very similar

Website Design is More than Aesthetics I am a website designer. I have spent most of my career in Marketing Management. As an experienced Marketing Manager, I have led and collaborated with many cross-functional teams to achieve business success … [Read more...]

Filed Under: Brand Building, Business Thought, website design, website redesign Tagged With: Brand Consideration for Web Development, branding, marketing drievn, Preparation for Website Design, Website development

New Product Development

March 13, 2016 By Alphonso 1 Comment

creation of new product development and website design are very similar

When I was at IBM, most of my career were focused on new product development. I spent most my time working as a team player in Strategic Business Units, SBUs. SBUs are created to create value. I like to think of SBUs as little factories that manage … [Read more...]

Filed Under: Content is King, Content Strategy, website design Tagged With: Website development

Can Your Website Survive Updates?

March 13, 2016 By Alphonso Leave a Comment

Wordpress update screen

Updates are Becoming More Frequent Anyone involved with website design today should be aware of the extremely large number of changes being released for the open-source platform of WordPress.  This includes updates for  thousands of WordPress' … [Read more...]

Filed Under: website design, website redesign Tagged With: wordpress updates

Retaining Customers

February 11, 2016 By Alphonso Leave a Comment

Retaining Customers with the Customer Development Process

Unfortunately, most traditional marketing practices are centered on attracting new customers, instead of retaining existing ones. Developing a strong bond and loyalty is based on building relationships that can result in reducing presales costs and … [Read more...]

Filed Under: Marketing Brief Tagged With: retaining customers

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